Items where Subject is "Marketing"
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Article
Nalajala, Paparao and Gudikandhula, Kalpana and Shailaja, K. and Tigadi, Arun and Rao, Subha Mastan and Vijayan, D.S. (2023) Adopting internet of things for manufacturing firms business model development. The Journal of High Technology Management Research, 34 (2). p. 100456. ISSN 10478310
Palaniappan, G. (2017) Determinants of corporate financial performance relating to board characteristics of corporate governance in Indian manufacturing industry: An empirical study. European Journal of Management and Business Economics, 26 (1). pp. 67-85. ISSN 2444-8451